TTG – Travel Industry News
Sep 07, 2022by James Chapple
Eloise Myrie has joined Attraction World Group as the new Head of Customer Success, responsible for leading a new department responsible for strategic partnerships, building new relationships and leading the group’s expansion in the United States, United Arab Emirates and in India.
Myrie joins AWG from WebBeds where she was appointed Head of Account Development for Midlands & Wales in 2018, bringing over 20 years of travel industry experience to the role. She was previously Sales Director at Virgin Holidays and held commercial and retail roles at Ramada Hotels and Co-operative Travel.
In her new role, Myrie will seek to create new distribution channels for AWG, including with online travel agents and directly with destinations. AWG chief executive Olly Nicholls hailed Myrie’s appointment as “another blow” to the group, which would make it “a truly international company”.
“With the constant launch of new B2B2C partnerships, we are constantly in need of great people,” said Nicholls. “2023 is already shaping up to be incredibly exciting as we establish new partnerships in our new distribution verticals and commission our international distribution partnerships in the United Arab Emirates, India, the United States and beyond.
“Eloise will lead these partnerships and ensure that the AWG brand continues to deliver industry-leading service and solution to all of our partners. Over the past year, we have implemented a strategy that has attracted new partnerships in the cruise, airline, rail and hospitality sectors, as well as new ‘in-destination’ focused partnerships, which we will be launching very soon.”