Hulu set to become streaming home for roadside attraction movies immediately after theatrical release – The Streamable
Hulu’s movie library is about to get even bigger. The Disney-owned streaming platform has signed an agreement to become the exclusive streaming destination for films produced by Roadside Attractions, according to Deadline.
The exact terms of the deal were not disclosed, but it was confirmed to be a multi-year deal. Hulu now has exclusive streaming rights to all Roadside Attractions movies as soon as they leave theaters, which is known as the Pay-One window. When films leave their Pay-One window, the production company can then distribute their streaming rights among other companies for subscription video on demand (SVOD), ad-supported VOD (AVOD) or FAST linear (free, ad-supported TV) channels.
“Our new relationship with Hulu is a win for everyone – but especially for the talented producers whose films we acquire for distribution,” said Roadside co-presidents Eric d’Arbeloff and Howard Cohen. “It means that at Roadside, we can focus on maximizing our films in theaters with the certainty that they will find a corresponding home on Hulu’s premium streaming platform, which offers the highest quality independent cinema. range and the most entertaining in the industry.”
Roadside Attractions was founded in 2003 and has racked up 25 Academy Award nominations for its films during that time. Some of the studio’s best-known films include “The Peanut Butter Falcon”, “Winter’s Bone”, “Margin Call” and the fast food documentary “Supersize Me”.
The studio’s upcoming films include Oscar-nominated Phyllis Nagy’s feature debut “Call Jane.” The film stars Elizabeth Banks and Sigourney Weaver and centers on an underground group of abortion activists in 1968 Chicago who are willing to break the law to fight for women’s health. Roadside also recently released “The Forgiven,” a film starring Ralph Fiennes and Jessica Chastain about a couple who accidentally kill a stranger in Morocco.
The news comes during an expansion period for Hulu. Although it’s losing several of its most popular series to Peacock, Hulu has something to celebrate. The streamer added more than half a million subscribers in the second quarter of 2022 and will become the home of Emmy-winning comedy “Schitt’s Creek” starting this fall.
It remains to be seen whether Hulu’s growing content library will keep customers happy, as service subscription costs continue to rise. Starting October 10, Hulu’s ad-supported option will be priced from $6.99 per month to $7.99 per month. The ad-free tier will drop from $12.99 per month to $14.99. With prices for all Disney streamers increasing, customers may want to upgrade to the Disney Bundle and save, before the current prices for this offer also increase.