New Las Vegas attraction goes down the rabbit hole

When it comes to spectacular entertainment, you’d be hard-pressed to find a better place to experience it than Las Vegas.

Known for its playground of casinos, decadent buffets and jewel-encrusted performances, it’s an ideal vacation spot for those looking to get lost in the neon lights and enjoy a few indulgences.

Vegas is constantly changing, because despite its offer, like any other attraction, it must remain fresh to continue to attract attention. This year alone, new 24-hour restaurant Bacon Nation will open, artist Bruno Mars is opening a new venue inside the Bellagio, and the Oakland A’s are in talks to potentially open a stadium adjacent to Circus Circus. (and the hotel is also getting a $30 million overhaul).

All of these things are enough to entice people to pay a visit, whether for the first time or just to revisit the city’s offerings. But for fans of fairy tales and fantasy, another new event is coming that will allow them to experience one of the most famous tea parties in the history of fiction.

What is this new event about?

The upcoming event is called The Alice and, as you might have guessed, is a lavish recreation of Lewis Carroll’s classic book ‘Alice in Wonderland’.

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Hosted by Hidden, an event service that organizes themed experiences inside and outside the United States in a total of 32 cities, The Alice is 90 minutes long and invites guests to “create two bespoke Wonderland cocktails, solve puzzles and challenges like Alice, devour an Eat Me cookie, paint the roses red, and much more!

The Alice will be held at a “secret location”, which will likely only be disclosed to those who register to attend. It is scheduled to start on September 28 and end on November 27. Tickets are $47 per person and there are options to attend the regular adult version or choose a family version of the event.

Hidden, which describes its experiences as “immersive theater meets escape room,” also hosts a long list of other Vegas-area events. There’s also a Wizards High Tea Party with a distinctly spooky vibe, a “Beauty and the Beast” cocktail experience based on the classic fairy tale, a personalized sneaker art class, and many more options to choose from. .

Vegas loves interactive events

While shows have been a favorite form of entertainment for years in Vegas, interactive forms of entertainment such as escape rooms and themed events like The Alice have been on the rise.

In 2020, an entire district dedicated to immersive events called Area 15 was launched in Vegas and has been a popular place to visit ever since. A joint project between Fisher Brothers and Beneville Studios, Area 15 has two permanent installations (Omega Mart and Lost Spirits) as well as a variety of other rotating attractions including concerts, Netflix-based VR experiences (NFLX) – Get the Netflix Inc. shows, museums and more.

A 2021 report on immersive entertainment from AMS Analytics estimated the value of the industry at $9.7 billion, excluding theme parks.

Keith P. Plain